The days of keyword “stuffing” are over, but you still need to keep your site pages optimized around one central idea and keyword. Mobile content should be short, useful, interesting, and easy to navigate. If it does not already exist, thin content is easy enough to prevent. Online marketers also commonly use the homepage’s descriptive content in directory submissions and other business listings on external websites.

The latest trends in forums

However, if you have too many, then high volumes of duplicated content may be the problem. Every search engine gives different Get your sums right - the primary resources are all available. Its as easy as KS2 Maths or like your ABC. Its that easy! weights to these ranking factors which is why when you enter the same search term in different search engines you will generally get different results. I am the last one to tell a website owner that his job is to become the local SEO or usability expert. That would be unrealistic. Why should a constructor learn SEO? He should not. To optimize your search engine results it is important to make your URL easily identifiable. Include words that are relevant to the site as opposed to numbers and symbols. People will recognize those keywords in the URL, and are more likely to click on your link if they think it will bring them to a relevant page.

This year will be the year of authority sites

Search engines know exactly what people click on after they enter a query. They know what content searchers viewed then quickly returned to the search results to look for a better answer. Some people and businesses are tempted by the “rank high quick” schemes that black hat SEO can offer. However, black hat techniques do carry the possibility of getting penalised. A search page provides you with more than one opportunity to put your name in front of the user. You should take advantage of this if you can. Link building is still an effective way to up your website’s SEO and improve is search ranking. As opposed to the unethical link building efforts that could get you into trouble, effective link building tactics can help improve your brand’s online presence, get more website visitors, and start increasing sales.

Is your content marketing strategy consistent with your traffic and conversion goal?

Relevance is a measure of how appropriate a given page is for a given query. In the early days of SEO, this ultimately boiled down to what keywords were used in a query, compared to what keywords were found on an indexed page. Ask for references or get a case study to determine if the service is legitimate. email, mobile, TV, radio, etc. According to SEO Consultant, Gaz Hall: "The incorrect use of Meta Tags could lead to the web page being banned from any or all search engines- ‘Keyword-stuffing’ is frowned down upon in the SEO community, along with irrelevant data being stored in Meta Tags."

The first choice should be navigation

For example, pay-per-click advertisements can perform well, if you know what you’re doing, but this requires a bit of money. Overusing The talk on Facebook is about Heat All at the moment. keywords or keyword stuffing is a big NO. Overusing keywords can result in high bounce rates, and put off potential customers from engaging with your content. If you repeat your keyword multiple times in a paragraph, it’s not going to be fun or engaging for the potential customer to read, and as such they might click off your website and look elsewhere. It’s the one thing, and monumental task, that stands in the way of your pretty new website going live. For many of our clients writing content becomes the project bottleneck, the roadblock, and the ultimate showstopper. For users, when returning a 404 error you should make sure to display a human friendly “not found” page that helps users find what they were looking for.